Gruffalo and Zog Water Bottles

Arriving Feb 2026

Our new range of The Gruffalo and Zog water bottles brings much-loved storybook characters to everyday hydration, making it easier (and more fun) for little ones to stay refreshed. Designed with bright, playful illustrations and built for busy school days, adventures, and family outings, these bottles combine practical durability with the magic of classic children’s tales—perfect for encouraging kids to drink more water while taking their favourite characters wherever they go.

Crafted with parents in mind as much as children, the bottles are lightweight, easy to carry, and designed to fit comfortably into school bags and lunchboxes. The secure, child-friendly lids help prevent leaks, giving peace of mind whether they’re heading to the classroom, the playground, or a weekend adventure.

Each design captures the charm and personality of The Gruffalo and Zog, turning an everyday essential into something children are excited to use. Familiar characters spark imagination and storytelling, helping to make hydration a positive and enjoyable habit from an early age.

Built for durability, these bottles are made to withstand the bumps and drops of everyday life. They’re easy to clean, reusable, and designed to last, making them a practical choice for families looking to reduce single-use plastics without compromising on style or fun.

Learn More About the Gruffalo

Whether it’s a first day at school, a packed day of activities, or a cosy reading session at home, the Gruffalo and Zog water bottle range adds a touch of storybook magic to every sip. They make a thoughtful gift, a school essential, and a playful companion for children who love their favourite characters just as much as their next adventure.

Completing the range are our new epic water jugs, featuring BOTL Bits inspired by The Gruffalo and Zog — perfect for families who want hydration to be a shared (and seriously fun) experience. Designed for refilling little bottles at home, in the garden, or on busy days out, these larger jugs combine practicality with playful character details, making it easier to keep everyone topped up while adding a touch of storybook magic to the kitchen table or picnic blanket.

Our bottles are independently certified to be free from BPA, BPS, BPF and phthalates, as well as lead and other harmful chemicals. They meet the highest safety standards, carrying LFGB, REACH and BS EN 12546-1 accreditations, and are also tested to conform with FDA requirements. This means you can be completely confident that our bottles are safe for your child. In contrast, many standard supermarket bottles are only required to meet basic REACH standards—the lowest tier of safety—which can still permit the use of certain harmful substances.

Read more about what we are doing